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Protecting Your Healthcare Trademark

Posted by Brandon Selinsky on Apr 23, 2017 1:19:42 PM

Due to a growing need for medical care, the healthcare industry is one of the most rapidly expanding areas of business in the United States. As old companies try to maintain a secure healthcare trademark in the industry, newer healthcare companies are able to create a point of identification for consumers. If you are interested in protected a trademark in the healthcare industry, there are some recommended steps that you should follow.

Unique Problems for a Healthcare Trademark

One of the most significant problems in selecting a trademark in the healthcare industry is the level of distinctiveness in trademarks. One of the lowest categories of marks are descriptive trademarks, which are sometimes but not always granted in trademark filings. These marks provide information to the consumer about service or products but lack the more fanciful, arbitrary, and suggestive nature of trademark filings that are often granted as marks. Hospitals and other types of companies in the healthcare industry are often named with geographic designations, the names of famous individuals, or in the case of practices even family names. These types of titles are often grouped in the descriptive category. As a result, there is often a risk that these types of marks will not be granted if a trademark filing is made.

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Topics: Trademark Attorney, Intellectual Property, Colorado trademark lawyers, trademark law attorneys, trademark lawyers

Trademark Trolls: Two Countries…One Tesla Trademark

Posted by Brandon Selinsky on Jul 31, 2014 11:12:34 PM

It is without a doubt that Tesla Motors Inc. has taken over the electric car market. Being the first fully electric spots car with an IPO that raised $226 million for the company when it launched its initial public offering on the NASDAQ, it is no surprise that CEO Elon Musk has set his sights on making Tesla a global brand. And what country has Musk decided to start his expansion? It would be none other than China. However, like Apple Inc., and a list of other global companies, expanding a company into China is not as easy as it seems especially with trademark trolls lurking in the background.

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Topics: International Business, Trademark Attorney, Intellectual Property, Colorado trademark law attorneys, Colorado trademark lawyers, international business transaction lawyers, international trademark law

Business Name Protection in a Global Market

Posted by Brandon Selinsky on Jul 11, 2014 12:24:48 PM

Protecting Your Business Name Can Be Much More Difficult in a Global Market

There are many factors to consider when choosing and protecting your business name.  As discussed in an earlier post, trademarks are one of those factors.  If you currently do or are planning to do business internationally, you need to be aware of the intellectual property laws in each country in which you plan to do business.

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Topics: Trademark Attorney, Colorado trademark law attorneys, Colorado trademark lawyers

Trademarks, Steve Jobs, The Beatles, and Choosing a Business Name

Posted by Brandon Selinsky on Jul 7, 2014 11:10:35 PM

Do I Need a Trademark?

Read the title of this post; do you see the connection?  The international intellectual property attorneys at Whitcomb Law, P.C. do.

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Topics: Trademark Attorney, Colorado trademark law attorneys, Colorado trademark lawyers

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